Mental health is just as important as physical health. Therefore, MSM Group has declared 2024 as the year to prioritize the mental well-being of its employees. As part of this initiative, employees will be able to receive two free individual counseling sessions, attend training, and regularly access information on mental health.
In line with this effort, a training session was held in January on how to maintain emotional balance and better understand one’s own mental state. The session, titled “Personal Emotional Balance,” was conducted by D. Tsoogzolmaa, Director of the Psychiatry and Psychology Center.
Each year, the NGO Lantuun Dohio implements the “Magic Bag” campaign during the holiday season, supporting various initiatives aimed at protecting and promoting children’s rights.
As part of its commitment to corporate social responsibility, MSM Group joined the “Magic Bag 2023” campaign by contributing 3,000 units of Ocean Spray juice, along with financial support. MSM Group also participated in the distribution of the gifts by vehicle.
Supporting long-term projects that enhance the welfare of society, children’s rights, education, and development is a key goal of our corporate social responsibility efforts.
As part of the “Monthly Speaker Talks” program, which aims to provide valuable knowledge to MSM Group employees each month, November’s session focused on Disability and Equality. The training, led by B. Boloroo—an expert from the Ministry of Family, Labour, and Social Protection and an international trainer—covered key topics such as the concept of disability, social challenges faced by people with disabilities, and the importance of creating an inclusive society with equal access for all.
A powerful message shared during the session emphasized that disability is not who someone is, but a societal barrier that limits participation and can lead to isolation. By changing our attitudes and working to improve our environment, we can help create a more inclusive and accessible society.
We extend our sincere gratitude to B. Boloroo for sharing invaluable insights and knowledge with our team.
At MSM Group, we regularly host joint events and training sessions to foster the values and culture of “ONE MSM.”
As part of our tradition, the annual Sports Tournament brings employees together for friendly competition in basketball, football, tennis, chess, volleyball, and darts.
This year’s final featured 8 men’s teams and 6 women’s teams competing in volleyball and darts. The event was not only a display of athletic talent but also a celebration of teamwork, unity, and determination.
Together, we continue to build and uphold the spirit of “ONE MSM” through sports and collaboration.
Meet, and where possible, exceed customer requirements by focusing on continual improvement of business processes and quality of products & services;
Successfully implement all applicable requirements and certification of ISO 9001:2015 Quality Management System, and comply with all Mongolian laws;
Maintain communication and understanding of the Quality Policy as the framework for developing employees’ competence to achieve the quality objectives.
Definition and Variety Amaro, the Italian word for “bitter,” refers to a category of herbal liqueurs known as Amari. While various bitters exist globally, Amaro is distinctively Italian, crafted from a base alcohol infused with an array of botanicals such as herbs, roots, flowers, and spices. The flavor profiles of Amari are diverse, ranging from bitter to sweet, and herbal to floral, influenced by the specific botanicals used. This diversity ensures a wide array of styles catering to different personal preferences.
Amaro Montenegro’s Legacy Amaro’s origins trace back to ancient Greek and Roman times when it was primarily an herb-infused wine. By the 1800s, the use of distilled alcohol replaced wine in Amaro production. Both monasteries and families produced Amaro, often consumed for its perceived medicinal properties. These traditional recipes have been meticulously passed down through generations.
For over 135 years, Amaro Montenegro has epitomized perfect balance. The brand was established in Bologna by Stanislao Cobianchi in 1885. Stanislao, who was born in 1862, defied his family’s wish for him to join the priesthood, choosing instead a path of adventure. His travels exposed him to a vast array of exotic botanicals, inspiring him to create exceptional elixirs and liqueurs upon his return to Italy.
After years of experimentation, Stanislao founded the Cobianchi Stanislao Steam Distillery. His creation, originally named Elisir Lungavita, was later renamed Amaro Montenegro in honor of Princess Elena of Montenegro’s marriage to Prince Victor Emmanuel III, who would become the King of Italy. This renaming celebrated the princess’s beauty and the momentous occasion.
Craftsmanship and Ingredients Amaro Montenegro is crafted using 40 botanicals, including spices, dried fruits, roots, seeds, bark, citrus peel, rhizomes, flowers, and wood species from around the globe. Of these, only 13 botanicals are publicly known, and the original recipe has remained unchanged since 1885. Matteo Bonoli, our Master Herbalist, continues Stanislao’s legacy by sourcing and selecting the finest ingredients, and maintaining rigorous standards of quality.
Production Process The production involves three critical stages: boiling, maceration, and distillation. First, selected botanicals are finely ground and boiled to extract their flavors. The maceration process involves soaking other botanicals in a solution of water and beet sugar alcohol, conducted in tanks of varying sizes to achieve desired aromas. This stage can take between 20 to 30 days. For distillation, a specific maceration is processed in 1000-liter copper pot stills, where the alcohol vapor, enriched with distinct aromas, is condensed into a high-quality spirit.
The resulting 12 essences are meticulously blended to create the six notes of Amaro Montenegro: Warm & Tropical, Bitter & Herbaceous, Spicy & Floral, Sweet & Roasted, and Fresh & Balsamic. The final and most crucial stage involves adding the Premio, a secret micro-distillation of five rare botanicals, known only to the Master Herbalist and a select few. The Premio is so potent and powerful, that for every 15,000 liters of Amaro Montenegro only 1 liter of Premio is required. Premio means “prize” in Italian, and without the Premio, we do not have Amaro Montenegro.
Amaro Montenegro is a testament to adventure, passion, and perfection. Its creation reflects the dedication and expertise of its founders and current custodians, who maintain the highest standards in selecting botanicals and crafting the final product. This legacy of excellence ensures that Amaro Montenegro remains a distinguished and revered liqueur, celebrating both tradition and innovation in every bottle.
